Marketing
- From Noise to Revenue: The Modern B2B Cold Email PlaybookDiscover how top B2B teams use AI, personalization, and deliverability best practices to turn cold email into a predictable growth channel that drives meetings and revenue. Read more. Read the full article at MarketingProfs
- People, Process, Platform: The Three Ps of Marketing TransformationMarketing change is accelerating fast. Learn how aligning people, process, and platform helps content teams stay agile, scalable, and ready for constant evolution. Read more. Read the full article at MarketingProfs
Sample Video
Marketing Podcast
- Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth BolsterExplore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.Click the icon below to listen.
- Customer Patience and 'Time to Win': Jay Baer on Marketing Smarts [Podcast]Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how they Click the icon below to listen.
