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Marketing
- 10 Questions to Ask When Creating a Marketing Campaign [Infographic]What are the key things marketers should be thinking about before they embark on a new marketing campaign? They should be asking themselves these 10 questions. Read the full article at MarketingProfs
- Sonic Branding for Memorable B2B Brands: How to Create a Sonic IdentityDiscover how the art of sonic branding can help your B2B brand identity resonate with your customers. Learn how strategic sound design can enhance brand recall, foster emotional connection, and set your brand apart. Read more. Read the full article at MarketingProfs
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Marketing Podcast
- Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth BolsterExplore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.Click the icon below to listen.
- A B2B Deep Dive Into Consumer Patience and Time to Win: Jay Baer on Marketing Smarts [Podcast]Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how they Click the icon below to listen.