Marketing
- What's the Difference Between PR and Publicity? [Infographic]Public relations and publicity differ significantly in terms of tactics, timelines, and underlying characteristics, according to this recent infographic. Read the full article at MarketingProfs
- What 600 Marketing Ops Pros Say About the State of Their ProfessionMarketing Operations is evolving into a key strategic function, driving data-driven decisions and career growth. Learn about its impact. Read more. Read the full article at MarketingProfs
Sample Video
Marketing Podcast
- Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth BolsterExplore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.Click the icon below to listen.
- A B2B Deep Dive Into Consumer Patience and Time to Win: Jay Baer on Marketing Smarts [Podcast]Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how they Click the icon below to listen.