Marketing
- AEO Optimization Checklists: How to Make Your Press Releases More VisibleAI search tools are reshaping visibility. Learn how Answer Engine Optimization (AEO) helps your press releases get cited, summarized, and surfaced in ChatGPT and Gemini results. Read more. Read the full article at MarketingProfs
- How AI Is Reshaping the Modern Marketing OrgDiscover how AI is reshaping marketing roles, automating routine work, and inspiring new team models that emphasize adaptability and creativity in an AI-powered world. Read more. Read the full article at MarketingProfs
Sample Video
Marketing Podcast
- Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth BolsterExplore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.Click the icon below to listen.
- Customer Patience and 'Time to Win': Jay Baer on Marketing Smarts [Podcast]Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how they Click the icon below to listen.
