Marketing
- AI Update, October 09, 2026: AI News and Views From the Past WeekCatch up on select AI news and developments since Friday, October 2. Stay in the know. Read the full article at MarketingProfs
- How To Implement AI Agents in Performance MarketingAI agents can automate media buying--but only after your team documents its decision rules, sets data thresholds, and tests the recommendations. Learn how to set a solid foundation and gradually build agent autonomy. Read more Read the full article at MarketingProfs
Marketing Podcast
- Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth BolsterExplore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.Click the icon below to listen.
- Customer Patience and 'Time to Win': Jay Baer on Marketing Smarts [Podcast]Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how they Click the icon below to listen.