Marketing
- AI Update, December 20, 2024: AI News and Views From the Past WeekCatch up on select AI news and developments from the past week or so. Stay in the know. Read the full article at MarketingProfs
- AI's Impact on Product-Content Orchestration in B2B MarketingDiscover how AI is transforming product-content orchestration in B2B marketing, blending automation with human creativity for impactful strategies. Read the full article at MarketingProfs
Sample Video
Marketing Podcast
- Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth BolsterExplore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.Click the icon below to listen.
- A B2B Deep Dive Into Consumer Patience and Time to Win: Jay Baer on Marketing Smarts [Podcast]Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how they Click the icon below to listen.