To search the site please enter a valid term
Customer Behaviour
- Six Neuroscience Principles to Supercharge Your Marketing CampaignsMarketers and brands can benefit from a deeper understanding into how the brain drives human behavior and how emotions influence the body. Use these six neuroscience principles to supercharge your marketing and advertising campaigns. Read the full article at MarketingProfs
- The Top Factors That Slow B2B PurchasesB2B buyers say not having enough information was the top factor that slowed their last purchase, according to recent research from Showpad. Read the full article at MarketingProfs
Brand Management
- Tradeshow Branding Do's and Don'ts: How to Maximize ROI and Results at Industry EventsWhether you're a budget-challenged startup or a corporate marketer headed to a tradeshow for the first time, it can be daunting to prepare your company's branding for an appearance at a major industry event. These do's and don'ts will help you achieve great results. Read the full article at MarketingProfs
- Online Reputation Management 101: What You Need to Know [Infographic]Managing your brand's online reputation is a daunting task, but it's an important one. Use these five steps to make sure your online reputation is stellar. Read the full article at MarketingProfs